Jocke Björkenheim
Manager, wholesale products and services

In charge of the procedures in the publications business, and managing all wholesale functions (contracts, orders, pricing and other terms of delivery), we have Mr. Jocke Björkenheim. Also, Jocke participates in the selling and marketing of SOLAS products (with special emphasis on ENC), handles the credit control functions of our company and develops the routines of our accounting.

Nico Kavaleff manages the business developing around yachting products and services. He is responsible for product range, contracts, buying and pricing + selling and marketing, and he's envolved in developing the customer experience in the stores (traditional and web). Also, Nico is planning and implementing marketing communication programs on trade shows and in new media, and he helps with maintenance and developing of our ICT systems.

 

With a professional career spanning four decades, Marika Malmström is in charge for products and services targeted to professional mariners. She also works with the databases of our supply system and with customs reports. In addition, Marika participates in the publications business, taking care of the planning of printing volumes and handling the contacts to printing houses employed.

Anders Häggblom takes care of and develops the processes of incoming and departing goods in the shop, and he also manages the systems of the wholesale warehouse and administrates the lots in and out. Anders participates in customer service and selling, and he's in charge of the Admiralty chart correcting, having trained at the United Kingdom Hydrographic office.

Mika Vanhala is in charge of selling and mounting of yachting products, of product information maintenance and development, of stock control and stock keeping, and of maintenance and development of the shop and web shop systems. Mika is also developing the technical support systems for our customers, and building up a business model for safety products and services.

Karl-Johan Rosenström

Managing Director of the company, M.Sc. (Econ.) Karl-Johan Rosenström, has besides his normal managerial and administrative tasks a role in selling to all customer segments and in the planning and production of marketing communication material, mainly in traditional media.